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How Does the Multidomestic Corporation Differ from the Global Corporation

Question 3

Multiple Choice

How does the multidomestic corporation differ from the global corporation?


A) The multidomestic companies rely on management teams made up of nationals; global corporations use management teams from the home office.
B) Multidomestic is highly centralized, while global corporations are highly decentralized.
C) Multidomestic companies use a standardized marketing strategy; global companies use a rigid marketing strategy.
D) Multidomestic companies pursue different strategies in each of their foreign markets; global companies have an integrated approach.

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