Which of the following levels of the BrandDynamics Pyramid pertains to consumer's needs?
A) advantage
B) relevance
C) bonding
D) performance
E) presence

Question

Quizplus · Accepted Answer

The relevance level of the BrandDynamics Pyramid pertains to consumer's needs, as it focuses on how well the brand meets the functional and emotional needs of the consumer. Advantage pertains to the unique features and benefits of the brand, performance pertains to how well the brand delivers on its promises, bonding pertains to emotional connections and loyalty to the brand, and presence pertains to brand visibility and awareness.

Which of the Following Levels of the BrandDynamics Pyramid Pertains