In order to develop the "right strategy" to succeed in business,managers must make the right decisions;and in order to make the right decisions,they must have objective,accurate,and timely:
A)reports about the competition.
B)reports about customers' wants and needs.
C)evidence of the number and sizes of market segments.
D)information.
E)marketing mix elasticity coefficients.

Question

Quizplus · Accepted Answer

In order to make the right decisions, managers must have objective, accurate, and timely information. This information could include reports about the competition, customers' wants and needs, evidence of the number and sizes of market segments, and even marketing mix elasticity coefficients. However, information in general is the most important factor in developing the right strategy as it helps managers make informed decisions.

In Order to Develop the "Right Strategy" to Succeed in Business,managers