Which of the following is NOT one of the components of the marketing information system?
A)internal reports
B)marketing intelligence
C)marketing decision support
D)consumer information support system
E)marketing research system

Question

Quizplus · Accepted Answer

The components of the marketing information system are internal reports, marketing intelligence, marketing decision support, and marketing research system. There is no component called a consumer information support system. Therefore, option D is not a component of the marketing information system.

Which of the Following Is NOT One of the Components