When an effective program can be designed for attracting and serving a chosen segment, the segment is best described as ________.
A) accessible
B) measurable
C) competitive
D) actionable
E) differentiable

Question

Quizplus · Accepted Answer

An actionable segment is one where effective programs can be designed to attract and serve it, meaning the company can take specific actions to target this segment.

When an Effective Program Can Be Designed for Attracting and Serving