________ is the most basic determinant of a person's wants and behavior.
A) Culture
B) Brand personality
C) Cognitive dissonance
D) Caste
E) Selective perception

Question

Quizplus · Accepted Answer

Culture is the most basic determinant of a person's wants and behavior as it shapes their values, attitudes, beliefs, and behaviors from an early age. It impacts their choices, preferences, and consumption patterns, as well as their perceptions of the world around them. Culture is deeply ingrained in individuals and shapes their identity, language, religion, customs, and traditions, which, in turn, influence their lifestyle choices and consumer behavior.

________ Is the Most Basic Determinant of a Person's Wants