Kate recently learned to play golf. Last week, she decided to try a new golf course. She signed in to play and was given the keys to an electric golf cart without any instructions on how to operate it. After she drove the cart into a lake, she swore never to play golf again. According to Kate, "There was just too many things you had to know before you could become a real golfer". Two months later, the golf course manager called Kate and asked why she had not returned to play another game. Which service recovery strategy is being used in this example?
A. Make the service fail safe
B. Learn from lost customers
C. Treat customers proactively
D. Use procedural fairness
E. Learn from lost customers
Correct Answer:
Verified
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