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When Maria Woke Up This Morning, She Felt Terrible

Question 3

Multiple Choice

When Maria woke up this morning, she felt terrible. She had a headache, sore throat and upset stomach. She called her doctor's office, explained her condition to the receptionist and asked if she could make an appointment to see the doctor as soon as possible that day since she was going on vacation tomorrow. Maria's expectation to see her doctor the same day she became sick resulted from a:


A) Personal need
B) Lasting service intensifier
C) Transitory service intensifier
D) Customer self-perceived service role
E) Situational factor

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