Its decision to produce flavored spring water ice cubes in response to requests from its customers reflects Norway Ice Company's ____ marketing philosophy.
A) production-oriented
B) sales-oriented
C) consumer-oriented
D) response-oriented

Question

Quizplus · Accepted Answer

The decision to produce flavored spring water ice cubes in response to customer requests indicates a consumer-oriented marketing philosophy, where the company is focused on meeting the needs and wants of its customers.

Its Decision to Produce Flavored Spring Water Ice Cubes in Response