Service companies can close provider gap 2 by doing all of the following EXCEPT:
A) Using a systematic new-service development process
B) Developing customer-defined service standards
C) Designing and using an appropriate servicescape
D) Improving communication between the marketing and operations departments
E) Creating formal process for setting service quality standards

Question

Quizplus · Accepted Answer

Improving communication between the marketing and operations departments is not directly related to closing provider gap 2, which focuses on service design and standards rather than inter-departmental communication.

Service Companies Can Close Provider Gap 2 by Doing All