Due to the _____ characteristic of services,customers will frequently interact with each other during the service production process and may affect each other's experiences.
A) Comparability
B) Intangibility
C) Heterogeneity
D) Simultaneous production and consumption
E) Perishability

Question

Quizplus · Accepted Answer

The characteristic described in the question is simultaneous production and consumption, as services are often produced and consumed at the same time. This means that customers may interact with each other during the service production process and their actions may affect each other's experiences. The other characteristics of services - comparability, intangibility, heterogeneity, and perishability - do not directly relate to customers interacting with each other during service production.

Due to the _____ Characteristic of Services,customers Will Frequently Interact