_____ are important in situations where the sales cycle is long and sales are few because what a salesperson does can be observed more frequently than sales.
A) Activity quotas
B) Revenue quotas
C) Gross margin quotas
D) Sales commission rates
E) Sales quotas

Question

Quizplus · Accepted Answer

Activity quotas are important in situations where sales cycle is long and sales are few because they focus on the activities of the salesperson such as number of calls made, emails sent, or meetings attended rather than the actual sales generated. This helps to ensure that the salesperson is consistently working towards generating new leads and moving prospects along the sales cycle. Additionally, activity quotas can provide managers with insights into the effectiveness of their sales processes and identify areas where improvements can be made.

_____ Are Important in Situations Where the Sales Cycle Is