Brenett,a celebrity,wants to enter into a contract with Valley World,a landscaping company.During a negotiation session,Brenett says,"I would like to do business with your landscaping firm,but companies in your industry do not tend to last more than a couple of years.I also heard a rumor that your partner is thinking of disinvestment.You must be difficult to work with.Maybe I should wait." Identify the win-lose strategy used by Brenett in this scenario.

Question

Quizplus · Accepted Answer

Brenett is using the browbeating strategy by making negative comments about Valley World and its industry to gain a more favorable position in the negotiation. This approach involves intimidating or bullying the other party.

Brenett,a Celebrity,wants to Enter into a Contract with Valley World,a