Which of the following is a disadvantage of not developing a marketing plan?
A) It forces a business to think about both short and long-term marketing strategies.
B) The business gets a higher return on investment.
C) It eliminates waste by building efficiency of limited resources.
D) It can push a business into a meandering mode.
E) Decisions regarding marketing mix become easier.
Correct Answer:
Verified
Q19: Because there are often distinct differences in
Q20: If people leave, if new people arrive,
Q21: Which of the following is a disadvantage
Q22: A product should preferably be positioned in
Q23: A marketing plan:
A) is a synopsis of
Q25: The final determination of the marketing mix
Q26: For small businesses that have or want
Q27: Rather than being a one-time procedure, implementation
Q28: The last section of a marketing plan
Q29: The marketing plan should be an embodiment
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