Shawna wants to join a sorority that has recently decided to put incoming members through various forms of initiation.Based on the findings of Aronson and Mills (1959),what kind of initiation is most likely to lead Shawna to identify strongly with the sorority and to value her membership in the group in the effort to avoid cognitive dissonance?

Question

Quizplus · Accepted Answer

Aronson and Mills (1959) found that individuals who undergo a severely unpleasant initiation tend to value their membership more highly due to the effort justification aspect of cognitive dissonance, where they rationalize the effort by increasing the perceived value of the group.

Shawna Wants to Join a Sorority That Has Recently Decided