A message showing a product's quality,economy,value,or performance is called a(n) ________ appeal.
A) structural
B) rational
C) emotional
D) moral
E) standard
Correct Answer:
Verified
Q22: In the model of buyer-readiness stages,the first
Q23: Using integrated marketing communications,the communications process should
Q26: To communicate effectively,a marketing communicator must _
Q28: Marketing communicators must do all of the
Q30: Today,marketers are moving toward viewing communications as
Q31: The six _ stages that consumers normally
Q32: The communication channel a company uses to
Q50: When a customer lets a producer know
Q70: In the communication process, the more the
Q73: Marketing communicators must be good at _
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents