When Pepsi uses Hong Kong celebrity,Aaron Kwok,in its ads,which type of execution style is being used?
A) mood or image
B) fantasy
C) personality symbol
D) technical expertise
E) musical

Question

Quizplus · Accepted Answer

The use of a celebrity like Aaron Kwok in the Pepsi ads is a clear example of the personality symbol execution style. This execution style relies on the image of a well-known person to endorse a product and create a connection with the audience. The celebrity's personality becomes synonymous with the brand and can help to enhance its appeal and credibility.

When Pepsi Uses Hong Kong Celebrity,Aaron Kwok,in Its Ads,which Type