Match the term with its definition.
-The starting point for all behavior
A)attitude
B)culture
C)customer experience management (CEM)
D)customer lifetime value (CLV)
E)customer relationship management (CRM)
F)motivations
G)needs
H)opinion leaders
I)perception
J)perceptual categorization
K)reference groups

Question

Quizplus · Accepted Answer

Needs are the starting point for all behavior as they are the feelings of deprivation or lack of something that motivates individuals to take an action or behave in a certain way.

Match the Term with Its Definition