Consumers can show their allegiance to brands,stores,or companies.Marketers can use this information to segment consumers by .
A)usage rate
B)store type
C)brand preference
D)user status
E)loyalty status

Question

Quizplus · Accepted Answer

Consumers' allegiance to brands, stores, or companies indicates their loyalty status. Therefore, marketers can segment consumers by loyalty status to target them effectively.

Consumers Can Show Their Allegiance to Brands,stores,or Companies