The relationship between the consumer's expectations and the product's determines whether the buyer is satisfied or dissatisfied with a purchase.
A)brand personality
B)service quality
C)recognition
D)consumer market
E)perceived performance

Question

Quizplus · Accepted Answer

Perceived performance is the consumer's evaluation of a product's ability to meet their expectations. If the perceived performance matches or exceeds the consumer's expectations, they are more likely to be satisfied with their purchase. However, if the perceived performance falls short of their expectations, they are more likely to be dissatisfied. Therefore, the relationship between the consumer's expectations and the product's perceived performance is crucial in determining customer satisfaction.

The Relationship Between the Consumer's Expectations and the Product's Determines