Which of the following provides an answer to these questions: What is our business? Who are our customers? What do our customers value? What should our business be?
A)a business portfolio
B)a mission statement
C)objectives and goals
D)operational strategies
E)marketing and functional strategies

Question

Quizplus · Accepted Answer

A mission statement typically answers these fundamental questions about a business: what the business does, who the target audience is, why the business does what it does, and how it plans to execute its mission.

Which of the Following Provides an Answer to These Questions