Benchmarking has become a powerful tool for increasing a company's .
A)brand image
B)mass appeal
C)competitiveness
D)distribution channels
E)employee training services

Question

Quizplus · Accepted Answer

Benchmarking helps a company identify its strengths and weaknesses in comparison to its competitors, allowing it to improve and become more competitive in the market. Therefore, benchmarking increases a company's competitiveness.

Benchmarking Has Become a Powerful Tool for Increasing a Company's