When you place an order with Pioneer Steak Company, the steaks are vacuum wrapped, flash frozen, and shipped in an insulated cooler with enough dry ice to keep them cold until arrival. Which function of packaging does this represent?
A) attracting buyer attention
B) better serving customer needs
C) improving design or function
D) protecting the product

Question

Quizplus · Accepted Answer

The vacuum wrapping and insulated cooler with dry ice are specifically designed to protect the product from spoiling during shipping.

When You Place an Order with Pioneer Steak Company, the Steaks