Which of the following is not a focus of customer relationship management?
A) customer prioritization
B) share of customer
C) lifetime value of the customer
D) marketing automation
E) undifferentiated targeting

Question

Quizplus · Accepted Answer

Undifferentiated targeting is not a focus of customer relationship management. Customer prioritization, share of customer, lifetime value of the customer, and marketing automation are all key areas of focus in building and maintaining strong customer relationships. However, undifferentiated targeting refers to marketing efforts aimed at mass audiences without any segmentation or personalization based on individual customer needs or behaviors, which is not a best practice in modern customer relationship management.

Which of the Following Is Not a Focus of Customer