Declining domestic sales volume (or market share)is only a motivator to enter international marketing if significant lead time exists in the foreign market.

Question

Quizplus · Accepted Answer

Declining domestic sales volume or market share can motivate a company to enter international markets for various reasons, such as seeking new growth opportunities, diversifying market risk, or leveraging existing capabilities, not solely because of significant lead time in the foreign market.

Declining Domestic Sales Volume (Or Market Share)is Only a Motivator