It is the __________ of services that makes them more difficult to differentiate from each other than products.

Question

Quizplus · Accepted Answer

Services are intangible in nature, meaning they cannot be touched or seen, which makes it difficult to differentiate them from each other based on physical characteristics. Unlike products, services are more dependent on the experience and perception of the customer, making it harder to standardize them.

It Is the __________ of Services That Makes Them More