The most significant media trend in recent years is:
A) the consumer adoption of social media.
B) the incidence of multiple television sets in the majority of Canadian households.
C) the melding of sales promotion and advertising activities.
D) video gaming.

Question

Quizplus · Accepted Answer

The adoption and use of social media has been a significant trend in recent years. It has completely revolutionized the way people communicate, interact and do business. Social media platforms like Facebook, Twitter, Instagram etc. have become popular channels for sharing news, ideas, opinions, and connecting with friends and family. Moreover, social media has opened up new avenues for marketers to reach and engage with consumers, making it a game-changer for the media industry.

The Most Significant Media Trend in Recent Years Is