Monies that must be paid to a retailer so they will take on a company's new product are known as:

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Slotting allowances are fees paid by manufacturers to retailers to ensure that their new products are placed on retail shelves. These fees are intended to offset the cost of the retailer for taking on a new product, such as the expense of setting up new shelving, stocking the product, and training sales staff on how to sell the product.

Monies That Must Be Paid to a Retailer So They