When New Balance sponsors a campaign advertising the availability of its running shoes at Foot Locker stores, this is an example of ________advertising.

Name: When New Balance sponsors a campaign advertising the availability of its running shoes at Foot Locker stores, this is an example of ________advertising.
Brand: Quizplus
Rating: 4.8 (56 reviews)

Question

Quizplus · Accepted Answer

This is an example of vertical cooperative advertising because it involves a manufacturer (New Balance) and a retailer (Foot Locker) working together to promote a specific product.

When New Balance Sponsors a Campaign Advertising the Availability of Its