is the term used for local television station commercials in which various individual stations negotiate directly with the advertisers.
A) Syndication
B) Regional advertising
C) Spot advertising
D) Network advertising
Correct Answer:
Verified
Q6: Which of the following is NOT a
Q7: are individuals who act as salespersons for
Q8: One of the biggest threats to the
Q9: All non-network television advertising done by a
Q10: When a national advertiser runs a commercial
Q12: Companies prefer sponsorship arrangements for buying advertising
Q13: Which of the following is NOT TRUE
Q14: The reason for a company using_ is
Q15: The pendulum that took viewers away from
Q16: Branded content programming, where corporations are responsible
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