The reason for a company using________ is that the company has control over the number, placement, and content of its commercials.
A) participation
B) syndication
C) sponsorship
D) countertrade

Question

Quizplus · Accepted Answer

Sponsorship allows a company to have control over the number, placement, and content of its commercials or advertisements, as it is directly funding a particular event, program, or content. Participation refers to being involved in an event or program, but does not necessarily give the company control over advertising. Syndication refers to the distribution of content to multiple outlets, such as TV stations or websites, but does not necessarily involve advertising. Countertrade refers to a type of international trade where goods or services are exchanged instead of money.

The Reason for a Company Using________ Is That the Company