Simpson Ltd.,located in San Diego,provides a range of household and healthcare goods to consumers within the region.The firm also runs a number of local hotels and resorts under its brand name.Simpson employs different sales forces for each major division,so there are sales teams for household goods,healthcare goods,hotel management,and resort management.Simpson has most likely adopted a(n) ________ sales-force structure.
A) market
B) product
C) customer
D) territorial
E) complex
Correct Answer:
Verified
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