is an important part of the total product offer for a product.

Question

Quizplus · Accepted Answer

Packaging is an important part of the total product offer as it not only protects the product during transportation and storage but also communicates important information such as brand identity, product features, and usage instructions to the consumers. It can also influence consumer perception and purchase decision. Management style, employee attitude, and consumer income are important factors that can affect the overall customer experience but they are not directly related to the product offer.

Is an Important Part of the Total Product Offer for a Product