Which of the following is NOT part of the modern definition of advertising?
A)is a paid form of communication
B)has an identified sponsor
C)is usually personal in nature
D)provides information about products
E)uses mass and interactive media

Question

Quizplus · Accepted Answer

The modern definition of advertising includes that it is a paid form of communication, has an identified sponsor, provides information about products, and uses mass and interactive media. However, it is not usually personal in nature.

Which of the Following Is NOT Part of the Modern