When ridesharing service Uber employs surge pricing,it is implementing a(n)
A)volume objective.
B)prestige pricing structure.
C)market-demand pricing structure.
D)profitability objective.

Question

Quizplus · Accepted Answer

Surge pricing by Uber is an example of a market-demand pricing structure, where prices are adjusted in real time based on the demand and supply of rides. When demand is high and there are not enough drivers, prices go up to balance the demand with the supply.

When Ridesharing Service Uber Employs Surge Pricing,it Is Implementing A(n)