If the purpose of a research study is to get new ideas, then a ________ is often undertaken; alternatively, if descriptive information is sought, then some form of ________ is likely to be undertaken.
A) quantitative study; qualitative study
B) motivational study; descriptive study
C) qualitative study; motivational study
D) motivational study; quantitative study
E) qualitative study; quantitative study
Correct Answer:
Verified
Q19: Which of the following is most likely
Q20: Focus groups and depth interviews are examples
Q21: Physiological observation devices _.
A) electronically monitor product
Q22: Which of the following survey methods has
Q23: When Walmart uses technology in its product
Q25: A form of quantitative research that requires
Q26: A controlled experiment ensures that differences in
Q27: Examples of _ include tests of different
Q28: Some marketers prefer _ because they feel
Q29: In a _, 8 to 10 participants
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