In which product category would the role of the opinion leader during the decision-making process likely be most important to the marketer?
A) laundry detergent
B) television sets
C) automobiles
D) doctors
E) computers

Question

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The Answer of In which product category would the role of the opinion leader during the decision-making process likely be most important to the marketer?
A) laundry detergent
B) television sets
C) automobiles
D) doctors
E) computers

In Which Product Category Would the Role of the Opinion