Which of the following buying center participants chooses a good or service, although another person may have the formal authority to complete the sale?

Name: Which of the following buying center participants chooses a good or service, although another person may have the formal authority to complete the sale?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The Decider is the person who ultimately makes the buying decision, choosing the good or service to be purchased, even if they may not have the formal authority to finalize the sale.

Which of the Following Buying Center Participants Chooses a Good