When the department store Barneys was beset by numerous complaints of racial discrimination in 2013,it undertook an aggressive PR campaign to speak to those who felt disenfranchised by the events.This is an example of
A) community relations.
B) lobbying.
C) promotion.
D) minority relations/multicultural affairs.

Question

Quizplus · Accepted Answer

Barneys' PR campaign was aimed at addressing concerns and grievances of minority groups who had experienced discrimination. This falls under minority relations/multicultural affairs, which involves efforts to foster understanding, communication, and positive relationships with people from diverse backgrounds.

When the Department Store Barneys Was Beset by Numerous Complaints