The _____________ department is typically headed by an account executive,who serves as liaison between agency and client,keeping communication flowing between the two and heading the team of specialists assigned by the agency to the client.

Question

Quizplus · Accepted Answer

The department described in the statement is the account management department, which is headed by an account executive responsible for communication with the client and leading the team of specialists assigned to the client by the agency. Option A, creative, typically focuses on the development of the creative concepts and execution of the campaigns. Option B, administration, handles the operation, financial, and personnel aspects of the agency's work. Option D, account relations, is not a commonly used term in the advertising industry.

The _____________ Department Is Typically Headed by an Account Executive,who