Which of the following pieces of information would be LEAST important for a salesperson to know about the product she sells?
A) How the product performs
B) How well the product is selling in the marketplace
C) Specific features, advantages, and benefits of the product
D) Physical size and characteristics of the product
E) How to make the product

Question

Quizplus · Accepted Answer

Knowing how to make the product is generally less important for a salesperson than understanding the product's performance, market performance, specific features, advantages, benefits, and physical characteristics. Salespeople need to communicate the value and utility of the product to customers, not the manufacturing process.

Which of the Following Pieces of Information Would Be LEAST