The determinants of the American Customer Satisfaction Index value include all of the following EXCEPT:
A)perceived value.
B)customer loyalty.
C)customer expectations.
D)perceived quality.

Question

Quizplus · Accepted Answer

Customer loyalty is typically an outcome of customer satisfaction, not a determinant of the American Customer Satisfaction Index value. The determinants include perceived value, customer expectations, and perceived quality.

The Determinants of the American Customer Satisfaction Index Value Include