The marketing and sales department in an organization contributes to the quality of the product by:
A)bringing together technical staffs from both the buyer's and supplier's companies to design products and solve technical problems.
B)designing and maintaining the tools used in manufacturing and inspection of goods.
C)learning the products and product features that consumers want and knowing the prices that consumers are willing to pay for them.
D)ensuring that the items delivered by the suppliers are of the quality specified by the purchase contract.

Question

Quizplus · Accepted Answer

The marketing and sales department work with consumers to understand what they want and what prices they are willing to pay, which helps the organization to make informed decisions about product design and pricing. This helps to ensure that the organization is producing high-quality products that meet the needs of its target market. A, B, and D are not accurate descriptions of the role of the marketing and sales department in contributing to product quality.

The Marketing and Sales Department in an Organization Contributes to the Quality