The Kano Model of customer requirements uses the term "satisfiers" to refer to:
A)the basic requirements that are generally not stated by a customer but are assumed as a given.
B)the requirements that customers expressly say they want in a product.
C)the aesthetic features of a product that do not add any value to the product.
D)the new or innovative features in a product that are not expected by customers in a product.

Question

Quizplus · Accepted Answer

Satisfiers are the requirements that customers expressly say they want in a product. These are the features that meet the customer's expectations and contribute to their overall satisfaction with the product.

The Kano Model of Customer Requirements Uses the Term "Satisfiers