What would most likely occur at the preapproach stage in a business selling situation?
A) The order getter would make initial contact with the order taker.
B) The search for and qualification of prospects would begin.
C) The initial meeting would transpire and business would be concluded.
D) A decision would be made concerning whether the sale would be a straight rebuy, a modified rebuy, or a new buy.
E) The prospect's buying role, important buying criteria, and receptivity to a presentation would be determined.

Question

Quizplus · Accepted Answer

The preapproach stage involves gathering information about the prospect, including their buying role, criteria, and receptivity to a presentation, to tailor the sales approach effectively.

What Would Most Likely Occur at the Preapproach Stage in a Business