The means by which an advertising message is communicated to the target audience is known as
A) advertising media.
B) reach.
C) the source.
D) CPM.
E) GRP.

Name: The means by which an advertising message is communicated to the target audience is known as A) advertising media. B) reach. C) the source. D) CPM. E) GRP.
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Question

Quizplus · Accepted Answer

Advertising media refers to the various channels or platforms used to deliver advertising messages to the target audience, such as television, radio, print, online, etc.

The Means by Which an Advertising Message Is Communicated to the Target