Which of these statements regarding quantity discounts is most accurate?
A) Cumulative quantity discounts encourage repeat buying by a single customer to a far greater degree than do noncumulative quantity discounts.
B) Noncumulative quantity discounts encourage repeat buying by a single customer to a far greater degree than do cumulative quantity discounts.
C) Quantity discounts are primarily used to undercut competitors' prices.
D) Noncumulative quantity discounts encourage smaller long-term repeat purchases rather than less frequent large quantity purchases.
E) Quantity discounts are designed to reward wholesalers and retailers for marketing functions they will perform in the future.
Correct Answer:
Verified
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