A consumer is shown a picture of a man looking into the oven while a woman sits at desk nearby with her back to him.The consumer is then asked to suggest what is going on in the picture, and to fill in blanks such as "The man is
).." and "The woman is ..." This method gathers consumer data through:

Question

Quizplus · Accepted Answer

The method described is sentence and picture completion, where the consumer is given a picture and asked to fill in the missing parts of a sentence. This method allows for the collection of qualitative data about consumer attitudes, beliefs, and perceptions.

A Consumer Is Shown a Picture of a Man Looking