The Simms Corporation markets a wide variety of complex, unrelated products. The firm is most likely to adopt a product salesforce structure.

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A product salesforce structure is often adopted by companies like the Simms Corporation that market a wide variety of complex, unrelated products, as it allows sales personnel to specialize in specific product lines, enhancing their ability to understand and sell those products effectively.

The Simms Corporation Markets a Wide Variety of Complex, Unrelated