The stage of the product life cycle where sales and profits are likely to be the lowest is known as:
A) introduction.
B) growth.
C) maturity.
D) decline.
E) demise.

Question

Quizplus · Accepted Answer

During the introduction stage, sales and profits are typically at their lowest because the product is new to the market, and significant resources are often required for production, marketing, and distribution to build awareness and demand.

The Stage of the Product Life Cycle Where Sales and Profits